Real-Life Copycat Lesson #16: Brewery Infringes on Trademark of Culinary Celebrity

25 September, 2019

Armistice Brewing of Richmond, California thought they had come up with the perfect name for their new beer, a pastry stout featuring 200 pounds of raspberry puree and two different kinds of single-origin cacao, and Madagascar vanilla. Even though it was intended as an homage, British food writer, Great British Bake Off judge, and TV host, Mary Berry, disagreed. In addition to using her name, the original beer label is said to have featured her face, as well. Mary Berry has a U.S. trademark for her name as it pertains to kitchen items like aprons, scales, and bakeware. The agency representing Mary Berry has issued a cease and desist letter to the California brewery, which has since agreed to rebrand and re-label the beer.